There is a cost-free way to help you convert inquiries to enrollments and retain customers, and it is right in your own backyard. Are you using it?

What I am referring to is a formal Parent Ambassador Program. This is different from a parent referral program, a parent advisory board, or Room Moms. Though all can support the growth and stability of your center, an active parent ambassador program is a unique way to engage your parents as marketing partners.

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